Frameless Immersive Art Experience

Reviews, get directions and contact details for Frameless Immersive Art Experience

Address: 6 Marble Arch, London W1H 7AP, UK

Phone: 020 7871 7750

Website

State: Greater London

City: London

Zip Code: W1H 7AP

opening times

Monday: 11:00 AM – 5:30 PM
Tuesday: 11:00 AM – 5:30 PM
Wednesday: 11:00 AM – 5:30 PM
Thursday: 11:00 AM – 5:30 PM
Friday: 11:00 AM – 10:00 PM
Saturday: 10:00 AM – 10:00 PM
Sunday: 10:00 AM – 6:00 PM

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Reviews

My friend gave me two tickets to Frameless as a birthday present, and yesterday we finally went. I must say it turned out to be a wonderful and quite unexpected gift. I had read a little about it beforehand, but being there in person was a completely different experience. Frameless is not a traditional art gallery – it is more like stepping inside the paintings themselves. The combination of huge projections, carefully designed soundscapes, and clever use of artificial intelligence makes it feel immersive, dynamic, and at times almost surreal.nEach gallery has its own theme and atmosphere. Some spaces are vast and dramatic, with classical works unfolding across every wall and even under your feet, while others are more intimate, almost meditative. The technology really impressed me – the images move, flow, and transform in ways that feel natural rather than forced, and you start to forget where the floor ends and the ceiling begins. The AI element adds a playful touch, keeping the visuals fresh and engaging instead of just being static projections.nI also appreciated the way the curators blended different periods and artists into one continuous narrative. You can stand quietly and absorb the atmosphere, or wander around to catch new perspectives from every corner. It felt both entertaining and educational, as if the works were being re-introduced to a modern audience in a format that appeals to all ages.nStaff were polite and helpful, the venue was clean and well organised, and the overall flow of the visit was smooth. We spent around two hours inside without even noticing how quickly time passed.nI would highly recommend Frameless, whether you are an art lover or simply looking for something original and inspiring to do in London. A memorable day out.

From the very first step, you feel the world of art break beyond boundaries - colours move across walls and floors, music fills the air, and every room tells a story through motion and sound. It’s more than an exhibition …  it’s a journey through light, space, and imagination.nnI visited on a Saturday after 6 pm, and it was surprisingly not crowded, which made the experience calm and immersive. You can slow down and truly feel part of each masterpiece. “Colour in Motion” was my favourite -  watching the floor respond as you walk felt like you are part of the story.nnThe venue is beautifully designed, with friendly staff, a cozy café/bar , and a lovely gift shop.nnA couple of tips: plan ahead and book your tickets early, as it can get busy during peak times and can ruin the whole vibe of this place.nnOverall great experience where art moves and  imagination takes the lead.

It was immersive, relaxing and a beautiful experience to behold. I was expecting little but totally fell in love with it. A great way to make art accessible to all. Children were enjoying the interactive nature of some of the exhibits.nGood gift shop and a bar too, didn't try the bar.

We had a very positive experience when we came here.nWe didn’t know what to expect as such but it was such an interesting and well thought out experience.nWe were here on behalf of a brand experience, but even then, it was dressed amazingly.nnVery easy to get to also,nWe would be back

I visited this exhibition last Tuesday with my 9 year old daughter and we had an amazing time.  There are 4 rooms with amazing immersive art.  It was a great way for my daughter to learn about some of the famous artists and their art styles.  Lovely gift shop at the end.  My daughter loves painting and said she was inspired by what she experienced.  I thoroughly enjoyed it myself.  Totally worth a visit.

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Directions to Frameless Immersive Art Experience with public transportation

Marble Arch Station Edgware Road 40 meters

N32

N98

Marble Arch Bayswater Road 180 meters

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274

N207

Marble Arch Underground Station 190 meters

Central

Marble Arch 220 meters

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189

274

390

755

757

N137