Yellow Jersey Cycles

About

Independent bike shop for all things cycling!
Road and Tri specialist, Cytech qualified servicing and repairs and Retul 3D Dynamic Analysis bike fitting.

Story

Who are Yellow Jersey Cycles?
We are a new, local family business based in Billericay High Street in Essex. Inspired by a love of cycling and utilising years of retail experience, we have created a cycle shop with a difference. Our aim is to provide cyclists with unrivalled service in a fresh and contemporary environment. Whether you're new to the sport or a competitive club enthusiast, we keep things simple to give you a great experience.

Why are you different?
We care.

We are well-trained, professional and approachable. We will talk about how a cycle handles and feels, what it is suited for and whether it fits with your needs and aspirations.

We will find the right cycle for you.

You won't find our cycle brands on every High Street, they have been well-reviewed and have a strong reputation. We choose our brands and products carefully and listen to our customers needs.

What services do you offer?
Honest, accurate advice where no question is too trivial, and if we dont know, we'll find the answer for you.

Service & Maintenance - Fully qualified CYTECH Mechanic always available

Bike Fitting - Retul 3D Dynamic Bike Fitting by Retul Certified fitter

Parts & Accessories Ordering - Access to all major brands, most available in 24 - 48 hours

Bike Box Hire - Need a bike box to take your bike on holiday? We hire at a reasonable weekly rate.

Knowledge Events - Special events to share knowledge and experience (Nutrition, Fitness & Physiotherapy, Cycle Maintenance)

Or simply cycling chat.......

What cycle brands do you sell?
We love bikes!

We've selected quality bike brands that offer you real choice of style, form and function.

Come to the shop and see our bikes up close. We always have over 30 bikes on display which we are happy for you to feel the weight, check the geometry, try the bar position or just tap the frame! Cycling is all about feel and we can help you choose the right bike for your needs.

Trek
When Trek began in 1976, their mission was simple: Build the best bikes in the world. Today, they’ve added to their mission: Help the world use the bicycle as a simple solution to complex problems.

The bicycle is the most efficient form of human transportation. It can combat climate change, ease urban congestion, and build human fitness. It brings us together, yet allows us to escape. And it takes us places we would never see any other way.

Trek believe in bikes.

www.trekbikes.com

Felt
The Felt brand has grown well beyond its racing roots, but the guiding principle remains the same. Every Felt bike – road or off-road, high end performance to entry level recreation-is meant to make the cycling experience the best it can be. Whether climbing the steepest peaks of the Tour de France, bombing single track trails, racing a first triathlon or commuting to work, each promises uncompromised performance, comfort, and efficiency.

www.feltbicycles.com

Look
Inventor of the clipless pedal, of the first carbon frame in 1986 and of the first track single-piece carbon frame, LOOK is the worldwide leader of the road clipless pedal. Its policy in the field of research and development earned it the INPI Trophy of the most innovative small and medium sized firms of France in 2009. LOOK has also won 4 times the Bike of the Year award in France; it was several times awarded the Star of Design as well as the IF Design award in Germany in 2010. LOOK has an incomparable experience and know-how in carbon designing and manufacturing.
An independent company, LOOK has its head office in Nevers, where all the designing and development of products takes place, and a production site.

www.lookcycle.com

Kuota
Passion, functional design, new technology an eye for beauty and a deep practical understanding of the demands on product for the sport of cycling, these are the elements that combine to create the world of Kuota Bicycles.

Kuota’s carbon fibre products are the result of an in depth creative process that starts at Kuota’s headquarters within Sintema Sport, Albiate Italy.

A product starts begins life as an idea.

The idea becomes a sketch and then evolves through the use of CAD 2 and 3 dimensional computer rendering. The development continues with the creation of prototype moulds that will manufacture individual preproduction models for laboratory and independent testing. Then the “black” prototypes hit the road for some real world stress… It’s a long and sophisticated process that involves existing technology and, as we push the boundaries of performance, frequently requires new technology in both production processes and material engineering.

All of this combines to bring you tomorrows products from the hands, heart and mind of Kuota Bicycles.

www.kuota.it

Boardman Elite
A fundamental part of the Boardman philosophy is to provide you with the best riding experience each and every time you go out on your bike - whatever level you ride at. Therefore the range is continuously put through its paces by some of the very best riders in the world. We've continued to build upon our success and developed, fine tuned and extended the offer to include highly developed carbon fibre frames and superior alloy frames. Each and every frame is finished with the highest level of components within its class - which gives you a machine that is designed to perform at a very competitive price.

www.boardmanbikes.com