Joy

About

Embrace love, life, laughter and JOY 24 Hours a Day, 7 Days a Week!

Story

JOY is a unique fashion and lifestyle brand, renowned for innovative womenswear, menswear, accessories and an eclectic mix of fun, quirky and seriously stylish gifts. A quietly eccentric and achingly cool Brit stamp marks everything from JOY’s bespoke store interiors to its lovingly curated collections.

Celebrating individual style and expression, the in-house design and buying teams are on a mission to provide feel good fashion and assist you in creating a stand out look that is uniquely yours. Amongst a tempting range of handpicked brands is JOY’s principal label Louche; designed-by women, for women to indulge sartorial fantasies with exclusive style and vintage flair.

Obsessed with dresses? You’ll find the perfect one for each and every occasion, while knit-pickers will delight in JOY’s famous character intarsia collection. Statement prints are a brand signature, while happy homeware ranges boast everything from cute cushions to artful talking-points for the table. Gifts go from super-slick to suitably silly, making present shopping easy, whatever the brief!